Kenra Brightening Treatment Intense Violet Toning Masque

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I've been blonde my entire life but never really paid much attention to toning or brightening the color that I have. Over the years, my hair has gotten darker, so I have been coloring it a lighter blonde for quite some time now. My roots do tend to go brassy faster than I would like in between touch-ups, so maybe toning isn't such an inconvenient idea.

I was sent two samples of the Kenra Brightening Treatment Intense Violet Toning Masque for review from Influenster. Immediately, I noticed how dark the color of the mask is. The package says "Intense," and it's not kidding. The product is dark purples and has a pleasant coconut scent. I use this mask once a week (1-2 times a week is suggested) and leave it on for 3-5 minutes after I've shampooed my hair. The directions say to focus on the roots and work your way down, and that's what I tried to do each time. If your hair is anything like mine, then most of the brassiness will be towards the roots.

I noticed a huge difference after the first use. My blonde was much brighter. To be honest, I wasn't expecting to be able to tell much of a difference, but I really did! The picture below is from the second time I used it. I still noticed a difference, but it wasn't as drastic as the first use. I seem to get the most benefit from this mask by using it once a week rather than twice a week.
I was sent two 1 fl. oz (29 mL) samples of the Kenra Brightening Treatment Intense Violet Toning Masque, and I was able to get 4 uses out of each of them and still use a generous amount. I'm so glad I had the opportunity to sample this brightening treatment and am very pleased with how it performed. I do plan on buying a full size of this in the future.

Do you use any kind of brightening treatment or toning mask in your hair care routine?

Product was sent for review. Regardless, all thoughts and opinions are my own.


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